Poster Ban in Israel |
Several cities in Israel, including Jerusalem have ban the use of a poster to advertise the last film in the 'Hunger Games' series.
The poster had to be redesigned so as to exclude any image of Jennifer Lawrence. A source at an Israeli PR firm told CMG "the town of Bnie Brok and others, including sections of Jerusalem, do not allow posters with female images, based upon the fear that the posters may incite the feelings of the city's residents." I'm not sure what that all means but the views on women seem a tad out-of-touch.
Ironically, there has been nary a word from the Hollywood feminists, including Lawrence, on this subject - which can be seen as very anti-feminist.
'Star Wars' - $50M In Advanced Ticket Sales
Shattering all previous records, 'The Force Awakens' has broken the $50 million mark in advance ticket sales and there is still over 3 weeks until its release.
The seventh film in the outer space saga is by far the biggest pre-seller in history. IMAX screenings are essentially sold out and theatre chains and independent exhibitors are continually adding extra showtimes to keep up with demand.
I believe, 'The Force Awakens' will have the biggest opening in history and have legs to push it's play-dates well into January. It is expected to open in over 4,000 screens in the U.S. and thousands more globally which could push the film to be the highest grosser yet. It better live up to all of the hype or Disney will be in a world of hurt for the next two sequels already in the works.
Samsung Intro's VR Headset
Samsung's new GearVR Headset |
On Friday, Samsung began selling its version of a virtual reality headset - the GearVR for just $100.
Directed at the consumer, the GearVR works in conjunction with Samsung's most recent smartphones. Samsung developed the GearVR with Facebook owned VR firm, Oculus (which sells a VR headset for over twice the price of the Samsung).
The GearVR is reported to be easy to use and has installed apps or those that can be purchased through the Oculus store. Games are the big draw for GearVR with cinema a second as it offers films in 360-degree version. There is also a Media app which lets you stream from Twitch and there is a Netflix app that puts you into a virtual living room to watch Netflix movies.
On the down side, the GearVR reportedly has focus issues and the fact that you are staring at a smartphone poses resolution issues.
At the moment, my suggestion is to wait before pulling out your wallet for a GearVR or any other VR device - these devices aren't yet ready for prime-time. Other companies will be entering the fray and the competition will be fierce for the VR user. Samsung has laid down a $100 device, so the price is right (assuming you have a compatible Samsung smartphone). I believe the trick will be to offer consumers a low-cost, high-quality, wireless (the Oculus VR has a giant cord) device for connection to a PC or tablet and not a phone.
As it currently stands, VR devices don't present any competition to cinemas as they are used primarily for gaming, but it's worth watching their development nonetheless.
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