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Thursday, March 26, 2015

Mind Turning Off The 'Rant'

Every other critique I see regarding Hollywood is a tirade by some pundit about 'gender or race casting'.  Which according to these social watchdogs is rampant and a great smudge on our culture.

News Flash: To all race and gender casting baiters - the only color that Hollywood cares about is green - period.
Race or Gender Casting - You've Got To Be Kidding


If a minority actor can put butts in cinema seats they are as golden as any other actor of any race or gender.  For example, of the top grossing action heroes,Will Smith and Denzel Washington come out tops.  I can't turn on my TV without seeing Samuel L Jackson in a commercial or Morgan Freeman in a voice-over.

It costs ten if not hundreds of millions to make a movie, so the studios do their best to ensure that every movie they produce and distribute is profitable.  Right now, the high-impact, action film is what generates the big grosses.  The 25 top grossing movies generate about 50% of the entire global box office - action, superheroes, fantasy, post-apocalyptic films are the 'now' income generators, and the same holds true of scripted TV shows.

Actors, even 'A' listers. are becoming less relevant in films. The big box office blockbuster bruisers, in many cases, have no 'A' list actors simply because they are not required to entice moviegoers - those days are gone.

So, please pundits and moral judgmenters, turn off  your rants.  Your arguments are unfounded, dumb, childish, and do not depict the truth regarding how movies are made and what drives the people who make them.  The last thing movie-makers are thinking about is how do we screw over women and minorities - that notion is ludicrous at best and plain crazy at worst.  How can I prove this. Simple.  Just look at the credits at the end of any major film.  There are hundreds, and sometimes, thousands of names.  Names of all sorts. Minority names, female names, Hispanic names, Asian names, Greek, Italian, Irish, Russian, you name it names.

Just saying,
Jim

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