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Tuesday, July 04, 2017

Anime: Cinema's Next Blockbusters?

There are millions of amine fans throughout the world. Normally males in their twenties amine fans are totally dedicated and fiercely loyal.
Fans at Anime Expo

Anime is essentially adult cartoons.  Started in Japan the genre has become huge and a gathering of thousands took place in Los Angeles this week for the annual Anime Expo.

Heretofore, anime was in book form or video over the internet on such streaming channels as 'Crunchy Roll' or 'Hulu' but last year big tech entered the world of anime - and in a big way.  Seeing the potential of a massive global fan base, both Amazon and Netflix entered the fray.

Anime has serial shows. For example, Amazon is streaming a show called 'Scum's Wish' while Netflix 'Little Witch Academia'.  Additionally, there a hundreds of series and movies from Japan, which are all accessible on line. Anime has gotten so big that Amazon recently launched a subscription service dedicated to the genre called, 'Anime Strike' and Netflix is starting to produce its own original anime content. Both streamers are also buying content directly from Japanese anime production companies.

This new and growing genre has not gone unnoticed by the Hollywood studios and, I believe this could develop into seat-fillers at cinemas. Anime on the big-screen has to happen. Not only are the stories and characters known by vast numbers of fans but anime could replace comic superhero films which are fatiguing.  In addition the anime market, is replete with merchandising of themed toys, snacks, and a huge array of consumer products from T-shirts to key chains.

Two of the biggest U.S. based anime streamers, 'Crunchy Roll' and 'Funimation'  have large fan bases of their own. 'Crunchy Roll' ranks in the top 10 overall subscription services, just below HBO and ahead of Showtime and Funimation  isn't far behind.  Make no mistake, anime is big business and growing rapidly. 'Crunchy Roll' costs $6.95 per month, while 'Funimation' is $5.95. 'Anime Strike' is $5 per month but requires an Amazon Prime membership. 'Daisuki' another popular streaming service is $5, as well.

CMG believes anime will be a big on the big screen. It's apparent that the genre has a large, dedicated and growing fan base which cannot be ignored by Hollywood. Anime will pick up the slack of the Marvel and DC comic characters-which are fast becoming old. Do we really need another 'Iron Man' sequel?

Jim Lavorato

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