If you assume that the U.S. is leading the way, think again! Of the top 30 exhibition giants the U.S. has only three, two of which in the bottom five, see the listing below:
|China leads the way|
Company Global Screens Country
1. Wanda Film Group 14,347 China
2. Cineworld 9,538 U.K.
3. Cinemark 5,959 U.S.
4. Dadi Theater Group 5,870 China
5.Cinepolis 5,334 Mexico
6. China Film Digifilm Cinemas 4,952 China
7. China Film South 4,366 China
8. China Film Stellar 3,606 China
9. Shanghai United Circuit 3,392 China
10. CJCGV 3,346 S. Korea
11. Cinemex 2,728 Mexico
12. Beijing Hongliyu Cinemas 2,698 China
13. Hengdian Cinemas 2,322 China
14. Jinyi Cinemas 2,220 China
15. Huaxia United Cinemas 2,178 China
Of the remaining 15 giants, 8 are Chinese, 2 are U.S. and there are 1 each from U.K., Canada, Australia, France, and S. Korea.
If we look at the U.S., where the numbers are surveyed weekly, 57.5% of movie goers are men, 42.5% women. In terms of audience profile by age: 3-10 yrs. - 5.6%, 11-14 yrs. - 4.5%, 15-24 yrs. - 17.6%, 25-34 yrs. - 18.7%, 45 - 49 yrs. - 20.1%, 50-50 yrs. - 10.9%, 60 yrs.+ - 22.7%.
In terms of where moviegoers found their show times: 30% - Theatre websites, 28% - 3rd Party websites, 21.5% - Search engines, 13.7% - At Theatre, 10.2% - Other Digital, 6.3% - Someone Else Chose, 4.3% - Other. An exhibitor's own website is the top destination for most U.S. moviegoers when it comes to selecting a show time. Which indicates that every cinema, however, small should have a website for their cinema.
Where did moviegoers Buy their tickets? 72% at the Theatre, 24% on-line, 4% other places.
Clearly, the dynamics of where screens are located on a global basis, who is purchasing tickets, and where they are buying tickets are changing, and that change has occurred rapidly. CMG thinks that over time these changes will impact on the kind of movies being produced.