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| The ride stalled-out at the box office |
A perfect, and recent, example of this is 'Entourage' - a very popular HBO series that ran for 8 seasons and which was release as a full-length feature on June 3rd. 'Entourage', a 'Bro-flick' (in contrast to a 'Chick-flick') is based upon the comic interchange between a film star, his 3 male childhood friends and his agent. It is loosely based on the rags-to-riches career of Mark Wahlberg, who executive produced both the HBO series and the movie (which included all of the same cast members). Trouble is, the premise of 'Entourage' was too local, too LA-ish.
'Entourage' was DOA at cinemas and just took up marquee space. It was passed its 'sale-date' (the show ended 4 years ago) so why Warner Bros. green lit the $30 million budget is a guess. 'Entourage' was a hold-over from the early 2000's, even its early fans had moved on to hipper content. To date,'Entourage' has grossed $31 million domestically and a paltry $12 million internationally.
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| Storyline was too LA-centric |
Summer is all about mega-hits not spin-offs of worn-put TV shows. Unless a film hits a real cord with moviegoers, i.e. 'The Help', it just isn't going to fill seats. Hollywood knows that films must have global appeal to have any chance for success. If a film's premise is too local (like 'Entourage' with its LA-centric theme) it won't even resonate with a U.S. audience let alone a foreign one.
Prediction: there won't be an 'Entourage 2'
Just saying
Jim
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