|Big Winner in Auto-ticketing Arena|
Atom, which has raised $125m from the likes of Lionsgate, Disney, Fox, and Fidelity rose-up with the demise of 'MoviePass'. But, unlike 'MoviePass', it does not take a piece of the b.o. or concession take (which was the flaw in the 'MoviePass' strategy.
Atom, has morphed into a mobile app where customers can avoid sold-out shows, eliminate paper tickets, pre-order concession, and skip theater wait-lines.
Atom reports that it currently has 6m unique visitors per month to its site - which will be growing with it inked deal with Cinemark. As we predicted, two years ago, Atom will win out over Fandango
as well. Also, in my estimation 'Rotten Tomatoes' (a sub of Fandango) will die-out as well.
Jim Lavorato, President