Iconic French actress Catherine Deneuve authored a book entitled 'Marilyn Cherie.' It will be published in May to coincide with the 100th birthday of Monroe.
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| Deneuve and Monroe |
NEWS / INFORMATION / COMMENTARY ON TODAY'S CINEMA
Iconic French actress Catherine Deneuve authored a book entitled 'Marilyn Cherie.' It will be published in May to coincide with the 100th birthday of Monroe.
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| Deneuve and Monroe |
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| Paramount Takes Warner Bros. |
On 2/26/26, the drama over the acquisition of WB ended with their acceptance of Paramount's $31/share bid. Netflix was out! This now begs the question: Is this good or bad for movie theaters?
Hollywood has been schizophrenic on the issue. First, when it appeared that Netflix would be the likely acquirer, Hollywood panicked. Filmmakers, actors, guilds, and unions were united against Netflix gobbling up WB. Their worry was the fear of a very short, or worse, non-existent theatrical release window. Now, the panic that Paramount will need to vertically integrate WB operations into its own will ensure massive layoffs at WB, compromising creativity and production. Neither is nor was true.
The issue that concerns me is what impact a massive media company has on the cinema.
Paramount will be huge. It currently consists of: Paramount Pictures, CBS Television and Sports, Showtime, Paramount+, Pluto TV, BET+, Nickelodeon, Miramax, and Paramount Automation. With the WB acquisition, it will add: WB Pictures, HBO, HBO-MAX, New Line Cinema, Castle Rock Studios, Spyglass Media, Cartoon Network, Turner Classic Movies, Cinemax, TNT, WB Theme Parks, DC Comics and publications, Discovery Network, TBS, HGTV, Animal Planet, Food Network, and CNN. WB employs over 35,000. This is massive, and it will require significant operational cost-cutting for Paramount/Skydance to reduce its debt load, which will exceed $76 billion post the WB takeover.
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| Ellison will be managing a huge media giant |
You may have already heard or read that the documentary 'Melania' received a 6% critics' approval rating while scoring a 99% audience approval rating. This is the biggest disparity between critics and audience ratings for a movie in Rotten Tomatoes' history.
The 'Melania' numbers are real. "There is no manipulation of the audience reviews", stated a Rotten Tomatoes spokesperson, "These reviews are verified, meaning it has been certified that users bought a ticket to the film through Fandango."
The critics' reviews were harsh, and if it wasn't for several publications that gave the movie favorable marks, the score would have been zero! Obviously, the critics are biased, anti-Trumpers, but this type of bias is really unacceptable in an honest critique of any film.
So far, the film has grossed about $10 million and is a clear box office success. Its $7.5 million opening weekend gross was the best showing for a documentary in at least 10 years.
There is such a political dichotomy in the U.S. that films, like 'Melania', become metaphors for this ongoing polarization. The mainstream media is anti-Trump; we all know this; however, this movie, with a 99% audience approval rating, can't be all about politics.
I viewed 'Melania,' and as documentaries go, it wasn't bad. It was well directed, with great visuals, a very diverse soundtrack, and gave me a peek under the tent regarding the country's 'royalty' on both sides of the aisle. For this, I gave it an 80% approval rating.
Big media and big tech are pouring millions into lobbying to get Congressional access regarding AI and IP issues.
The Hollywood studios and streamers are bowing at the altar of influence, as the game changed last year. AI, the biggest technological game-changer to come down the pike, raised its disruptor potential. In the past, media lobbying centered on tax policy and copyright laws, but AI changed all that. Big media is battling big tech over how legislation regarding AI is drafted and passed into law.
On the flip side, there is the merger and acquisition game for further concentration in the media industry. A perfect example is the current battle between Paramount and Netflix regarding the takeover of Warner Bros. Both Paramount and Netflix have been pouring millions into lobbying both Congress and the Administration.
According to published reports, every major entertainment and tech company has placed Ballard Partners on retainer. Ballard is a lobbying firm that is cozy with the Trump Administration. Followed by Millar Strategies, another lobbying giant. For example, according to the U.S. House and Senate Lobbyist records, in 2025, Comcast spent $13 million, Paramount - $8 million, and Fox - $5 million. These payments were dwarfed by big tech. Meta (Facebook) spent $26 million, Amazon- $18 million, and Google - $13 million.
In 2026, these numbers will rise exponentially, and there will be more players in the game. AI is just getting started, so there are lots of rules and regulations that need to be passed into law and then enforced.
AI is the biggest business, economic, health care, and lifestyle disruptor in all of human history. Remember, technology can not be stopped; it cannot be controlled.
Entertainment industry writers, actors, musicians, and others have launched the Human Artistry Campaign (HAC) (code name: 'Stealing Isn't Innovative'), which is demanding licensing and opt-out mechanisms for human-created work.
The HAC blasted tech companies for developing generative AI, which is based upon "the mass theft of human creative works to produce tools that could theoretically compete with real creatives." The Campaign debuted with over 700 supporters and an ad in the New York Times.
The HAC comprises a mix of unions representing creators, artists' rights groups, and trade associations, including the Writers Guild of America, the Recording Industry Association, and the NFL Players Association, to name a few.
As I've written ad nauseam, technology can't be stopped; everyone must adapt to its use and what it brings to society, including entertainment. The entertainment industry elites want to retain their power and control over entertainment creation, but this is a losing battle. AI-generated entertainment will become a large part of what consumers view and interact with. Its creation is much less expensive, more efficient to produce, and, in many cases, superior to the entertainment that is being produced and distributed now.
The Human Artistry Campaign smacks of a movement to preserve the status quo and keep income and profits flowing to the current entertainment gatekeepers.
By: Jim Lavorato
For the Hollywood glitterati, 'image' is everything. Being invited to an awards show and walking the red carpet. Being seen at the right night spots and restaurants. Back-slapping and hob-nobbing with the right crowd.
Now, going to breakfast at the right diner is the latest place to see and be seen - enter Max & Helen's. Owned by Phil Rosenthal, star of the Netflix food show "Somebody Feed Phil," an eight-hour wait line is common. Breakfast is a pilgrimage for the Hollywood set.
The wait-line to get into Max & Helen's is eight hours on weekends and six hours on weekdays. It's the longest wait for a table in LA. However, diners don't wrap around the block; they simply register with the host and are given an accurate return time. You can go view a movie or put in a shift at work before being called to your table - reservations are not accepted.
With only 40 seats, the diner can't even accommodate Phil's friends or family members on a 'Can you get me in' request.
The menu is pretty much normal breakfast fare with some lunch and dinner options. Would I wait eight hours for a call to breakfast? NO. Sorry, Phil, no omelet is worth that long a wait.
Jim Lavorato
Each year, CMG forecasts the major events impacting the cinema industry over the next year. For 2026, the changes will be profound.
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| Just a few of the 2026 releases |
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| David Ellison - The young bloods take over Hollywood |
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| Tilly Norwood, the first AI-generated movie star |
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| Google has it all: YouTube, AI, Waymo, Search, Cloud |

Gaming platform Roblox has 151 million active users worldwide. That's more than the number of subscribers to Disney+, HBO Max, and roughly one-quarter of the number of Netflix users combined.
The movie studios are taking note of these high user numbers and are focusing on collaborations with online gaming companies, like Roblox and Fortnite (which has 40 million daily users).
"It's a huge opportunity, says Rahul Gautam, media and entertainment consultant," as Roblox and Epic Games' Fortnite have set a foundation that is eye-opening for intellectual property holders as they see great potential for brand extension and use of previously successful movies or streamed original content."
Creating great content is one thing, but distribution is another, and gaming platforms fill a specific yet huge distribution need. The amount of revenue that gaming platforms generate (Roblox $4.5 billion, and Epic Games $5.7 billion) cannot be ignored, coupled with the young and massive fan base these platforms serve.
Last month, Roblox introduced facial age recognition checks for all users, a move that the major studios insist upon. Roblox has already signed cooperative deals with Lionsgate, Sony, Netflix, and toy-maker Mattel. Fortnite has inked collabs with Lego, Netflix, Warner Bros., and Disney.
By: James Lavorato
AI is a mega-trend, meaning it will have significant social, economic, and consumer impact over the next 10 - 20 years. It has already reshaped creative work, education, healthcare, and business decision-making.
But, while AI accelerates productivity and lowers business entry barriers, it does not remove the need for taste, responsibility, and judgment.
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| Tool-based skills, like those of a camera operator, will be replaced by AI |
What separates AI-generated images, films, and animations is human judgment and emotions. AI should be thought of as a human-machine collaborator. The artistic endeavor remains a form of emotional communication between people. Without this emotional connection, technological advances are meaningless. While AI blurs the boundary between producer and consumer, human judgment is essential and influenced by ethics, sensitivity, curiosity, and experience that cannot be replicated by data.
| Avatars may replace actors |
For the movie industry, there will inevitably be collaborations between filmmakers and AI models. Currently, there are no technical limits, and looking forward, AI will expand the physical limits of creation but not of judgment and responsibility as its use remains in human hands.
By: James Lavorato
Arguably, COVID-19 impacted the cinema industry more than any other. From March 2020 to April 2021, virtually all cinemas were shuttered - and it has taken four years to recover. The fact that there were massive Hollywood film strikes, which started in September 2023 with the Writers Guild and ended in July 2025 with a deal inked between the studios and the Screen Actors Guild, exacerbated the situation as content dried up.
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| As cinemas opened after COVID, there were still restrictions |
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| Even after the lockdowns were lifted, many were unwilling to go to the cinema |
Now, finally, it appears that the cinema is coming back. The 2025 U.S. box office is forecast to exceed $9 billion, and it's going out with a bang. Five Nights at Freddy's. Avatar, The Housemaid, Sponge Bob, David, Marty Supreme, Anaconda, and Song, Sung Blue head up a stellar holiday marquee. It will be a December to remember.
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| Now, it's all about content and a steady stream of it |
Is the cinema back? It appears that moviegoers are. Now Hollywood needs to continue to supply a steady stream of entertaining content that is best viewed on the 'big' screen.
By: Jim Lavorato
There have been 10 Superman movies, the first of which premiered in 1978, starring Steve Reeves. Another, the 11th, is scheduled for release in 2027, entitled 'Man of Tomorrow'. The franchise has generated over $3.8 billion in worldwide revenue.
Superman first appeared in a comic book published in 1939 by Action Comics, and a copy of that comic, 'Superman No 1', just sold for $9.12 million. This comic, discovered in an attic, broke the record for the highest single-comic book sale.
As you can see from the above photo, the comic was graded a 9.0 out of 10 for an excellent rating by the Certified Guaranty Company, the leading third-party comic grading company.
Although 86 years old, Superman endures.
By: Jim Lavorato
Viewed as their worst enemy, movie exhibitors are strongly opposed to Netflix's purchase of Warner Bros.
Many theatre operators are petitioning the Trump Administration to deny Netflix's bid to usurp Warner Bros., as they depend on the 12-14 films Warner Bros. releases annually, and they see this evaporating.
Movie operators have valid issues regarding their opposition as the chart below illustrates.
"Hopefully the deal gets killed so Warners can be sold to a better entity," says Chris Randleman, CEO at Flix Brewhouse, a Texas upscale theatre chain. In their defense, Netflix execs stress they plan on releasing films theatrically, and there will be no change to the release window between exhibition and streaming.
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| Parmigiano Reggiano, the king of cheeses, seeks product placement |
In a deal between the Italian Parmigiano Reggiano Consortium and the United Talent Agency, a firm specializing in cultural marketing, UTA will endeavor to get the king of cheeses prominently displayed in movies, TV shows, and streaming media globally.
According to a UTA spokesperson, "We will leverage our expertise and global connections across entertainment and culture to introduce Parmigiano to a wide pool of partners, to further its message that the king of cheeses offers gastronomical excellence and high-quality ingredients, production, and distribution."
Parmigiano, as it is familiarly called, has been produced in Italy for over a thousand years. It has a Protected Designation of Origin rating, meaning it can only be produced in one of five Italian provinces, and only under strict rules regarding ingredients and manufacture.
Product placement can be important for the right product, and Parmigiano is positioned to find placement in a wide range of potential projects.
"This cheese is not just a symbol of excellence but a global brand", says Carmine Forbuso, head of marketing for the Consortium. "This partnership with UTA will allow us to connect with new audiences in an authentic and relevant way."
By: Jim Lavorato
The Crown Prince and Prime Minister of Saudi Arabia announced that the Saudi government will invest $900 million in Luma AI, a San Francisco-based firm that builds AI models for the entertainment industry.
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| Prince Mohammed bin Salman & Trump at a recent visit to the White House |
It is now apparent that Netflix, assuming it obtains regulatory approval, will purchase Warner Bros. for $82.7 billion.
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| President Trump and Ted Sarandos of Netflix |
This would indicate that the world's largest entertainment streamer (YouTube is the largest media streamer) would now own one of Hollywood's oldest studios.
Ted Sarandos, Netflix Co-CEO, recently met with President Trump for a two-hour lunch, presumably regarding the Warner's purchase. "We're highly confident in the regulatory process", says Sarandos. "This deal is pro-consumer, pro-innovation, pro-worker, pro-creator, and pro-growth. Our plans are to work closely with all the appropriate governments and regulators, but we are really confident that we're going to get all the necessary approvals."
On the flip side, Hollywood's most powerful media producers are strongly against the Netflix purchase. Unions and guilds representing directors, writers, producers, casting directors, and actors expressed deep concern. A spokesperson for the Writers Guild stated, "This merger must be blocked. It's the world's largest entertainment streamer purchasing a major competitor - isn't this what antitrust laws were designed to prevent?"
I think the odds favor a purchase, but Netflix may not be the acquirer. The Trump Administration may not want to appear to be anti-Hollywood, or worse, anti-worker, so Netflix's road to success will be rocky
To make matters more interesting, Paramount launched a hostile bid of $108.4 billion for Warner. Owned by Skydance, which recently acquired Paramount, they have put forth a much higher bid vs. Netflix. Their bid includes funding from Saudi Arabia and Qatar, with loans secured by Bank of America and Citibank.
Hollywood would much prefer the Paramount purchase, but there is strong support for the Netflix deal by Congressional Democrats, who issued a statement saying, "the Paramount transaction has national security issues because of the reliance on funding from foreign-based financiers." That's a dumb argument.
I believe the Paramount deal is more favorable to Hollywood, as there would be little conflict with theatrical movie releases and early content streaming.
According to Polymarket (the world's largest prediction market), Netflix only has a 17% chance of closing the Warner's acquisition. I agree.
By: Jim Lavorato
What are the glitterati finding under the Christmas tree in 2025? Here's the rundown.
- Channel's "IT" cat-eye sunglasses - $800
- Tiffany 'HardWare' diamond earrings. As worn by Sarah Paulson in "All's Fair" - $19,900
Why do movies and TV shows list so many producers, and what is their role? Essentially, it's having some sort of fiduciary role, and nothing to do with the production of the movie.
"Real producers are the middlemen between all of the film's departments, makeup, costume, hair, editing, etc., and the director and writer(s) and their vision, " says Laura Lewis, spokesperson for Producers United - an advocacy group of producers devoted to the sustainability and promotion of 'career producers'. And stop the degradation of career producers and seek fair treatment, wages, and accreditation.
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| Laura Lewis and Jonathan Wang of Producers United |
Producer credits are given to a movie's financiers, actors, talent managers, etc., without any production function. "Career producers are pretty easy to spot. They're paid to produce. Currently, there are so many producers credited, but 'real' producers oversee every part of production, pre-production, post-production, and distribution," says Jonathan Wang of Producers United.
I, and anyone who has endured the pre-credits of a movie, know that Producers United has a valid beef, and they should be given special credit.
By: Jim Lavorato
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| Current WH Cinema - screen will be enlarged with renovation |
The White House cinema, which is used to hold screenings for Presidents, their families, and invited guests, is among the spaces being removed as part of the on-going demolition of the East Wing to make room for the $300 million, 90,000 sq. ft. ballroom project.
But, not to worry, a completely upgraded cinema is being constructed. A WH spokesperson stated, "the theater will be modernized and renovated with the rest of the East Wing."
The current cinema has 42 seats. The President or his family members can screen any movie they desire - from current first-runs to classic films. A WH staff member simply calls the Motion Picture Association, which notifies the applicable Hollywood studio to obtain the movie.
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| Obamas viewing a 3D film |
The $300 million upgrade of the ballroom includes an upgrade to the East Wing, which is being financed by private donors and not by taxpayer dollars.
The first movie ever screened at the WH was "Birth of a Nation" for Woodrow Wilson.
By: Jim Lavorato
As a follow-up to a prior CMG post on the Lucas Museum of Narrative Art, its opening is now set for September 2026.
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| The Lucas Museum of Narrative Art |
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| Mars illustration |
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| Rockwell's 'Age of Romance' |
If you don't know what Labubu are, you know now. Labubu are plush, cute/ugly bag charms that are headed to the silver screen.
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| Labubu |
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| Various Labubu |
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| Several animal actors from the Harry Potter films |
Karin McElhatton, owner of Studio Animal Services, which has provided animals to projects like Ghostbusters, LA Confidential, and CSI-Miami, says, "We fear that real animals will be replaced by generated AI ones in films, TV shows, and commercial ads."
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| A group of canine actors at Universal |