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Sunday, January 09, 2011

CONSUMER ELECTRONIC (really big) SHOW

How do you organize an event attended by more people then a fair sized city - you don't With over 150,000 attendees the CES is best discribed as chaotic.
I attended several seminars sponsored by the Underwriters Laboratory and their meeting room was #28951 - it took me awhile to find it. But as over the top as the CES is it is a blast to attend.

If pressed, to boil down the 2011 CES to one word it would be "mobility".
3D-TV was in mass but underwhelmed, as there was nothing we haven't seen before and there is no real content available thus no motivation for consumers to support 3D-TV as yet. Audio wasn't even an afterthought, just more iPod docks and some auto goodies.

It was all about MObility, big MO, which is understandable as it reflects the on-going transition of humans moving from a wired to wireless world, spurred on right now by high-speed 4G connectivity. Mobile devices - smart phones, tablets, gaming platforms etc. - were center stage. I predict that in less then 7 years, most of what people and businesses do on PCs will be in the cloud so only web connected devices will be required. From accessing financial data, to transaction purchasing (phone or tablet will act as credit/debit card), emailing, texting, and data receipt and transmission will all be done on mobile devices.

This trend is looming large and moving fast and it will have profound impact in ways that we cannot imagine.

Best
Jim Lavorato

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