Without prior notice or warning, last week, Microsoft ceased all sales and rentals of movies and TV shows.
In a release posted on Microsoft.com. and Microsoft Store, the tech giant simply stated, "it would no longer offer new entertainment content for purchase." No further explanation for this decision was given. MS started the movie sales business in 2006, and it has been a money generator; however, it does not fit into their plans for the future, which will be AI driven.
Also announced was the reduction of 10,000 MS employees over the next several months. These layoffs are a direct result of MS's move into AI. Coincidently, MS's staff reductions coincide with Amazon's announcement to reduce their staff by 18,000 employees.
AI is beginning to impact various sectors of the economy and companies are going all in on the efficiency and scope AI has to offer. Microsoft has stated it will be investing over $10 billion in AI development across all of its product lines.
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